Fancy your business brand appearing in Whangarei, Wellington or Wanaka?
It’s quite a task to set up outlets the length of the country yourself, but franchising can make that job a whole lot more attractive.
Franchising is an effective way of building your business by licencing others to use your proven business system for a fee. They do the work of setting up the business elsewhere and you benefit from rapid growth, brand development and penetration into new locations.
Naturally, your business focus changes when you develop a franchise. Where before you had control of day-to-day operations, now your role is to support individual franchisees build their own businesses, which in turn helps to grow your business and your brand.
It’s definitely a win-win situation – by working together and investing time, energy and capital, you both help to build, and benefit from, a successful business enterprise.
www.astillhawke.co.nz Your local Auckland Accountant 31
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