Next Steps – Find Your Competitive Edge

 

•   Do you go that extra mile for your customers?
• Do your customers know exactly what you do and how you do it?
•   Are you doing something different from your competitors that should be known by your customers? 
•   Are there any other differences in what you do that stands out from others in your industry?
•  What are the strengths and weaknesses of your business and those of your competitors?
•   Are there any strengths that you have over your competitors?
•  How experienced is your team? Do they have a particular expertise? 
•   How good is your quality control?
•   How well do you treat your employees or suppliers?

Chances are you’ve already found your competitive edge. If not, think about what opportunities are now available to your business to create a point of difference.

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