Smart ideas with smart phones

Recently there have been a ;arge number of press advertisements which include a symbol you can scan with your smart phone.
The symbol – called a QR (quick response) code – is marketing genius. It can take you to the advertiser’s website, to a YouTube video of the product, show the advertiser’s phone number or a map of the advertiser’s location, prepare an email, provide details for your phone’s contact list, and probably a lot more that people haven’t yet thought about. If you’re a real estate agent, you could direct potential buyers to on-line images of the house you’re selling. You might consider putting the code on your business card so clients with smart phones can find out how good your service or product really is!
The codes haven’t caught on in New Zealand yet, but with more people using smart phones, it’s probably only a matter of time.

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