Seek New Business and Help Others Through Referrals

Think outward – that’s the message in business these days. 

You need to think how you can build links with other businesses and work alongside others in your marketplace to both help them and move your own business forward.

Of course, sound internal structure and systems remain critical to any business but to be really successful you need to look beyond your own realm.

To do this you’ve got to get out there and network. Lots of networking groups now operate for the purpose of bringing like-minded people together. Breakfast, drinks or dinner meetings, women’s groups, industry-specific groups – the list is long. Find out what groups meet in your town and join in.

Great things happen when people start networking – one of the most exciting is when businesses join forces to achieve something they could not have done in isolation, such as develop a new export market. In this way, everyone’s business moves forward.

Another way all businesses can benefit through networking is from referrals. Some say word-of-mouth referrals are the way to do business these days. In fact, some businesses don’t even need to advertise as most of their clients come through referrals from others

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